Storytelling in business logo

Storytelling in business is a vital business tool. Why?

Storytelling creates chemistry between people. There’s no business connection that couldn't be enhanced with story.

Connecting People With Story

Storytelling Workshops, Training & Consultancy for Leadership, Culture, Strategy, Branding, Selling, Innovation

  DOWNLOAD FREE - THE 12 SECRETS OF INFLUENCING WITH STORY

01295 724568
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about-us

About Us

Storytelling is the best way to create chemistry with people.

Telling stories lets you grasp and stretch airtime with customers, colleagues or leaders. With story, your message lands with an impactful buzz that moves people.

Who wouldn’t want that? Right?

Listening to other people’s stories is a super way to tap into their loves, hates and desires. That’s what matters when you care about engaging and delighting them.

Yet, you may be clamouring for airtime amidst the everyday chatter that steals people’s attention.

Wouldn’t it be amazing to create more magnetic connections so that people switch-on, tune-in and resonate better?

That’s exactly what we’ll help you to do if you contact us and tell us your story.

famous-quote

“The stories that we tell ourselves and others are the stories that we live by.”

about-you

About You

All business challenges can be resolved by connecting people with story

There are subtle clues that a connection problem is at play in your business.

  • Your customer’s aren’t echoing back your story.
  • The threads of your strategy fray as they flow down the organisation.
  • Your sales people tell different stories and customers are confused?
  • Your teamwork is a frustrating cacophony that wears you down, not a scintillating symphony that fires you up?
  • You crave innovation while others wax lyrical with the same old story?

These are a few things that can stop you from hitting those aspirational high notes.

But….drum-roll….we can help you with that – so tell us what’s playing on your mind and we’ll help you to orchestrate a way forward.

our-story

Our Story

We started with an insight. There’s a ‘people connection’ gap at the root of every business problem.

We went on a mission to discover the secrets of better business chemistry.

As we explored psychology, NLP and the world of story, we discovered three secrets;

Firstly, chemistry engages people beyond the intellect. It resonates with the heart and the soul too.

Secondly, the best way to create rich connections is by telling and listening to stories.

Thirdly, storytelling is not a new-age gyration – it’s as old as time itself.

We’ve learned to excel at using storytelling. We help people to become more empathetic, craft magnetic narratives and broadcast
their stories well.

Our boutique agency, The Story Mill, was born in 2013. We bring storytelling to businesses who want to create better chemistry inside and
outside their organisation.

Lets Talk Story

twitter
  • @mjoehlerich Many thanks for the retweet Mary!

    Claire Taylor about 4 days ago
leadership-team

Storytelling Team

We’re the co-founders of The Story Mill. Here are our nutshell stories.

Claire Taylor

Claire Taylor

Chief Storyteller

Mine is a story of serendipity. As corporate Brand/Marketing Director turned consultant I’d become restless. A chance conversation in 2011 got me writing a blog of stories. It re-kindled a passion I’d had since childhood. A year later I trained as a storytelling performer. I was hooked!

The recession created a trust gap in business. The corporate world beckoned to me as a place where storytelling could create better connections between people. It was an opportunity to share what I’d discovered, enrich the working lives of others and help to rebuild trust in business.

The blog became a book called The Tao of Storytelling that was published in 2013. And we launched The Story Mill to bring storytelling into business. That’s where the story begins….

David Taylor

David Taylor

Chief Story Broadcaster

It’s a story of opposites attract. I’m the creative guy who loves technology. As a teenager I adopted the school computer during the holidays. Nerdy maybe – but it was the early ’80’s and computers were like science-fiction. By the early naughties I was leading a busy corporate IT function. But I’d left behind my passion for art & design. The digital age spelled an opportunity. The synergy of design and technology led me to creating a digital agency.

The world changed after the recession with a call for more authenticity from businesses hence the story revival. The digital revolution has created an opportunity to broadcast stories in blogs, videos, podcasts, on website and engage on social media.

That propelled me to co-found The Story Mill to bring the power of storytelling into businesses.
 

Claire Taylor

Claire Taylor

Chief Storyteller

Mine is a story of serendipity. As corporate Brand/Marketing Director turned consultant I’d become restless. A chance conversation in 2011 got me writing a blog of stories. It re-kindled a passion I’d had since childhood. A year later I trained as a storytelling performer. I was hooked!

The recession created a trust gap in business. The corporate world beckoned to me as a place where storytelling could create better connections between people. It was an opportunity to share what I’d discovered, enrich the working lives of others and help to rebuild trust in business.

The blog became a book called The Tao of Storytelling that was published in 2013. And we launched The Story Mill to bring storytelling into business. That’s where the story begins….

David Taylor

David Taylor

Chief Story Broadcaster

It’s a story of opposites attract. I’m the creative guy who loves technology. As a teenager I adopted the school computer during the holidays. Nerdy maybe – but it was the early ’80’s and computers were like science-fiction. By the early naughties I was leading a busy corporate IT function. But I’d left behind my passion for art & design. The digital age spelled an opportunity. The synergy of design and technology led me to creating a digital agency.

The world changed after the recession with a call for more authenticity from businesses hence the story revival. The digital revolution has created an opportunity to broadcast stories in blogs, videos, podcasts, on website and engage on social media.

That propelled me to co-found The Story Mill to bring the power of storytelling into businesses.
 

services-two

Services

We build chemistry by connecting people with story. And then, quantum leaps in the speed, scale and size of your results become possible.

And here’s how :-

Leadership Stories

“Storytelling is the secret to charisma”
 
Would you like to create better audience chemistry, discover, craft and tell stories that connect with people?

Call us on01295 724568

or

Lets Talk Story 
we’d love to help you.

Brand Strategy & Stories

“Every brand deserves a
lapel-grabbing narrative”
 
Would you like your brand strategy and communications to have greater pulling power?

Call us on01295 724568

or

Lets Talk Story 
we’d love to help you.

Big Data Stories

“People can get lost in data but find themselves in stories.”
 
Would you like to discover and tell the stories that are hidden within your data?

Call us on01295 724568

or

Lets Talk Story 
we’d love to help you.

Science Stories

“Science only matters when it’s told as a meaningful story.”
 
Would you like to be able to present your scientific knowledge like a TED Talker?

Call us on01295 724568

or

Lets Talk Story 
we’d love to help you.

Culture Stories

“Everyone makes-up their own story about the same event”
 
Would you like to know which narratives are dominant within your organisation and how to create better organisational chemistry?

Call us on01295 724568

or

Lets Talk Story 
we’d love to help you.

Innovation Stories

“Creative genius means being able to see beyond today’s narrative”
 
Would you like to know how to create the kind of team chemistry that harnesses the genius within your organisation?

Call us on01295 724568

or

Lets Talk Story 
we’d love to help you.

process

The Four Key Stages of Story

We have four steps to great story chemistry. How we do these steps depends on the storytelling context.

Story Discovery

We mine for the right stories. With our investigative spectacles on, we work with you to find the insights that lead us to the story and its message.

Lets Talk Story
we’d love to help you.

Story Crafting

We mould stories by working with you to sculpt your narrative and discern what to take away and what to leave. And finally show you how to polish the story until it shines.

Lets Talk Story
we’d love to help you.

Story Producing

We make stories come alive by helping you to; tell personal, brand or other stories on pod-cast or video, illustrate your stories or write story blogs and so on. We can produce your stories in whatever ways you like.

Lets Talk Story
we’d love to help you.

Story Broadcasting

We magnify your stories by helping you to; tell a moving personal story live or communicate organisational culture stories or share brand stories via salesforce, social media.

Lets Talk Story
we’d love to help you.

services

Workshops

We run engaging workshops shaped for your business. Here are some of our favourite themes. Or we can create a completely bespoke workshop designed just for you.

Making Your Brand More Human

The standard workshop is 1 day you’ll explore:

  • The nature of a magnetic brand story
  • Identifying your brand story conflict
  • Shaping your brand story characters
  • Getting clear on your brand’s mission and role in the story
  • Defining how your brand plays its role & fulfills its mission
  • Crafting your brand’s narrative
  • Optimal ways to produce and broadcast your brand story

Lets Talk Story

Discover and Tell Personal Stories in Business

The standard workshop is 1 day you’ll explore:

  • Mining for great stories from your life
  • Selecting the right story for the right audience
  • Discovering the wisdom from your story
  • Crafting your story to captivate your audience
  • Telling your story like TED Talker

Lets Talk Story


Innovate with Story

The standard workshop is 1 day you’ll explore:

  • How innovation stories come to be
  • Creating a more innovative team culture
  • Allowing innovation to emerge
  • Making profitable innovation decisions
  • De-risking your innovation
  • Optimising your innovation opportunity
  • Telling your innovation story

Lets Talk Story

Connect Your Team with Story

The standard workshop is 1 day you’ll explore:

  • Defining your team’s current story
  • Discovering your team’s dominant narratives
  • Identifying the wisdom behind your team’s stories
  • Bringing new wisdom into your team
  • Creating a synergistic team story
  • Bringing the new story to life within your team
  • Building on the new more empowering team story

Lets Talk Story


Let’s Talk About Workshops

videos

Videos

recent-blog-posts

Recent Blog Posts

St. Patrick Was A Storyteller

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“Did you get any shamrock?” Granny fussed as she donned her best coat, hat and shiny shoes to go to Mass. She was delighted when my father presented her with a corsage of the three-leafed botanical and after grasping it carefully, she pinned it to her lapel.
It was St. Patrick’s Day and although Mass didn’t excite us kids, the promise of a trip to watch the parade in town afterwards and eating green ice cream did.

Read More

Getting Beyond Your Stuck Stories

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“So how are things?” I asked James. He’s a Marketing Director in a big corporate organisation.

“You know, same old, same old,” came his terse reply.

He quickly rubbed his hand across his face and looked drawn.

“Well if I’m honest, I just feel like I’m going around in circles,” he confided.

“Tell me more about these circles?” I enquired.

Read More

Talk to us at The Story Mill, we're ready to listen.