Did that headline pique your enthusiasm? We’re storytelling creatures and once we’ve become engaged by what sounds like a good story we sit-up keen to know what happens next. And if the promise of a good narrative is fulfilled then we’ll stay with it until the end.
Did that headline pique your enthusiasm? We’re storytelling creatures and once we’ve become engaged by what sounds like a good story we sit-up keen to know what happens next. And if the promise of a good narrative is fulfilled then we’ll stay with it until the end. Moreover we’ll remember it and tell it in turn to others. Stories connect people because they resonate deeply often at the level of beliefs and even identities.
Storytelling is a sophisticated business communication tool for these reasons and that is why we created The Story Mill.
Our launch kick-off event took place on November 25th 2013 in a cosy venue in Westminster where we explored the concept of storytelling in business with a pioneering group of business professionals. Our speakers shared poignant narratives from their own business and personal lives recognizing that these two are intrinsically linked. Each talk triggered a discussion and the chance to ponder ideas beyond the chains of the everyday business maelstrom.
Our guests described the evening as intriguing, intimate and enjoyable and told us how what we could bring in the future that would be even more valuable for them.
So now rumour has it…….. that The Story Mill is now fully galvanized into action. We’re bringing more events, consultancy and training to enable businesses to leverage the art storytelling to enhance brand and corporate communications as well as those in leadership, cultural change, team dynamics.
We’re excited to be bringing the riches of storytelling into the world of business.
