16th July 2017 Claire Taylor

Ep 14 with Tania Elfersy

Claire Taylor

Claire Taylor

Welcome to the Story Mill podcast series – Thriving Beyond Stress & Burnout.  In this episode, Claire Taylor talks with Tania Elfersy – Author, Publisher and Founder of The Wiser Woman Project.

Tania worked in a busy corporate role playing at the top of her game and travelling the world.  She was already at the point of burnout when she became pregnant with her first child.  Her workload got even bigger as she pregnancy continued.

She struggled to have a meaningful conversation with her employers about her needs as a heavily pregnant woman and her aspirations to balance her career with child rearing after her maternity break.

Tania took an extended maternity break, never returned to the corporate world and three children later, she decided to collate stories from other women about their experiences of balancing motherhood, relationships and career.

Together with a co-author, they conducted research and within nine months they had collated several stories from women about their experiences of motherhood.  They discovered that women find it hard to talk about motherhood.

The result of their research was an award-winning book, Purple Leaves, Red Cherries.Tania Elfersy profile a1

Then, as Tania moved into her 40’s, she found herself in a new dilemma with a collection of baffling physical symptoms.  Tania realised that she had reached perimenopause (a period of change of up to 10 years that precedes menopause) and at first she thought her fluctuating hormones were at the root of her symptoms.

However, as her research continued she discovered something else that changed everything.  Tania’s intriguing discovery has led to the work she now does with The Wiser Woman project.

Listen to our conversation below to hear Tania’s story and more about her work with women in their forties.

You can follow Tania’s work on www.thewiserwoman.com

Meanwhile, you can find out more about business storytelling on www.thestorymill.co.uk

Enjoy!

Claire

Co-founder – The Story Mill

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Claire Taylor is co-founder of The Story Mill – a business that creates innovative programmes to support organisations to make their brands more human and foster a culture of authenticity and innovation. We run engaging storytelling workshops including: Storytelling in Leadership, Influencing, Branding, Strategy, Culture and Innovation.Claire is a Corporate Storyteller, Coach, Consultant, Trainer and Author of The Tao of Storytelling.